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07917 753794

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We are pleased to say that we are now open in our new arch next to Brighton Pier. The address of the new arch is Brighton Beach Bikes, 250E Kings Road Arches, Kings Road, Brighton, BN1 1NB. We are on the west side of the pier, the right side as you look out to sea.

Staff Wanted -

We are looking for casual staff to work at our bike hire this summer. If you’re interested in bikes and like being on Brighton seafront and are looking for some extra work then please drop us a line. You must have a decent knowledge of bikes and be proficient in bike adjustments. A good outgoing personality and being knowledgeable about the local area is a must. You must be happy working on your own and enjoy all that Brighton beach brings. The applicant will also be able to provide good record and time keeping.

We are looking for some casual help to mainly work a weekend day, day variable, but mainly Sundays. There will probably be extra days through the summer as well.

Would suit a retired person or somebody that wants to do something different to the 9-5. Maybe you’re travelling through Brighton for the summer and need some extra work. Anybody that has an interest in bikes.

If that sounds like you then please send a CV to

Opening Hours -

We will be closed Monday 22 June, reopening on Tuesday 23 Junes at 10.30am.

We will update on opening hours as we go along, or feel free to contact us on 07917 753794.

For 2015 we will be hiring the Dawes Kingpin Folding bike. These bikes are perfect if you are looking to combine a driving or boating holiday with some cycling or would like a bike for a few days yet are struggling for somewhere to store one. They are also great if you struggle to mount a standard bike, with a low frame they are extremely easy to step through and on to. The Kingpin is also one of the better looking folding bikes you will find also, as seen below. 


Please contact me at or phone 07917 753794 for more information. 

Brighton Sports Company provides a bike rental service on Brighton & Hove seafront. Located right next to the coastal bike path on the west side of the Brighton Pier, it is the perfect location to see the best of what Brighton & Hove has to offer and there isn’t one road to cross to enjoy everything.

The bikes available to hire are Californian beach cruiser type bikes giving a comfortable and stylish ride totally befitting Brighton & Hove seafront. The bike hire service is a complete family activity where you will be able to hire everything from children’s bikes to tag alongs to child seats.

Hiring a bike from the Brighton Sports Company will open parts of the seafront that you may not thought of visiting in the past. From Hove Lagoon and onto Shoreham in the west to the White Cliffs of Rottingdean and beyond in the east, there is a whole range of different areas to visit that are more accessible when riding a bike.

With the Yellowave Beachsports Centre, children’s playground, Grace’s café and adventure golf in the same area it is the perfect area to bring the whole family and enjoy the outdoor activities for the day.


Click here for our pricing.

Bike Routes

With the luxury of sitting right next to the coastal bike path it is very easy to head off in either an easterly or westerly direction along the south coast. At the Brighton Sports Company we will be able to supply you with specialized maps, provided by Brighton & Hove City Council and numerous ideas on places to eat, drink and have fun. Having worked on Brighton & Hove seafront for nearly twenty years we are well placed to give you all the local knowledge that you need to enjoy your bike to the utmost.

Safe Biking


Brighton & Hove seafront has many miles of cycle paths that are free of road traffic. However, the majority of the cycle paths run alongside pedestrian areas and at times there is a reduction in space for cyclists and pedestrians to mix.

In these areas all cyclists should remember that it is a cycle path and not a cycle track so should look to share the area with pedestrians. If a collision occurs with a pedestrian on the cycle path then the cyclist could be held liable. Cyclists should always look to remain on the cycle path but must remember that at cycle path crossing points it is up to the cyclists to stop.

Terms & Conditions of Hire


By completing our Hire Agreement Form you agree to be bound by the following terms and conditions which can be found here :


Without the help from the below partners the Beach Cruiser Cycle Hire service would not have been able to go ahead so it is with great thanks to them for their help.

Permission for the Brighton Sports Company has been given by Brighton & Hove City Council. Check out their plans for making Brighton & Hove the complete cycling city.

Cycling consultants for the project have been the guys at Peleton Design you can visit them at